About Fearless Marketing
FEAR LESS AND DO MORE ...
This is what I advocate! It's all too common to feel fearful, to worry about getting it wrong and wasting money. You've likely grown your business to a certain level organically but now you need to take a different approach.
Having a deep understanding of your customers, their pain points and the channels that reach them... now you're halfway to a marketing strategy. Throw in the right messaging and watertight methods for testing, measuring and reporting. Now we're talking.
I create and implement marketing strategies to help my clients stand out, generate more business and show up as who they aspire to be.
COMMERCIALLY FOCUSED MARKETING
Revamping and refreshing brands, creating brand presence and achieving business targets through lead generation. My processes are designed to get to the heart of your marketing challenges and deliver return on your investment.
Whether you need a strategy from scratch or a few tweaks to your existing one, I bring the knowledge, skills and experience to help you create a strong marketing vision and turn it into reality.
Long term I can help you appoint internally or coach existing members of the team including at board level so that you have all the tools that you need to enjoy continued marketing success.
ABOUT ME
I'm Sally Rasmussen, Founder of Fearless Marketing and I've spent my whole career in commercial businesses, large and small. I ran my own business for over a decade so I know and understand the challenges, the highs and the lows, and the paralysing fear when you just don't know how to spend the marketing budget to best effect!
Since 2016 I have been helping entrepreneur led SMEs to establish and implement their marketing strategies, recruiting and managing teams to deliver against business targets and I have loved (almost) every minute!